Say goodbye to “borrowing” your mom’s hair products—and say hello to Neon! With just six products (plus a little bit of moxie) you can create pretty much every look you want. Neon products are all about style, from undone waves to sweet up-dos and braids.

Gimme Sugar

There’s a reason Neon products have yummy names like “Sugar Cleanse” and “Sugar Twist”—they’re all infused with natural sugar. Whether it’s the sweet secret ingredient or the ever-so-slightly candy-like scent, using Neon products feels like a treat—one that won’t give you a toothache. (Fun fact: when it comes to putting it on your hair, sugar is good for you!)

Words to Style By

“Style isn’t about being cookie-cutter and feeling like you have to follow a certain trend,” says salon owner Kara Foushee. “It’s free to explore, get creative and have fun. And that’s what Neon is all about.”

Kindness Shines

Neon is using social media to spotlight cool organizations that help teens fight bullying. Check out @NeonHairCare on Facebook, Instagram, and Snapchat and learn how you can help make the world where everyone can be themselves and shine.